Design

Web  //  Collateral

Merchandise  //  Packaging

Brochure Design for Viatech

Our Approach to Design

In our eyes, design is a balancing act between function and beauty. Every line we draw and pixel we place has a strategic backbone. Every finished asset is both artfully designed and functionally effective. Across all deliverables we produce, we start with the client’s vision and pair it with a strategy. Then we conduct our own research and design an asset that aligns with the audience. If our final design doesn’t move people, we’ve done something wrong.

Business Cards for Brierley + Partners

In our eyes, design is a balancing act between function and beauty. Every line we draw and pixel we place has a strategic backbone. Every finished asset is both artfully designed and functionally effective. Across all deliverables we produce, we start with the client’s vision and pair it with a strategy. Then we conduct our own research and design an asset that aligns with the audience. If our final design doesn’t move people, we’ve done something wrong.

Web Design

Whether a digital brochure or virtual storefront, your website should entertain, educate, and drive revenue. We specialize in building websites for brands with a story to tell, who understand that their website is one of their most important assets but not the only one. 

Our approach to web design puts the user first, as we always keep a keen eye on the journey our target will take. That’s what takes our websites past the realm of art, becoming business tools that help push leads through your door.

Collateral

The visual language your organization uses to communicate with the world must be consistent and thoughtful. Some of our favorite projects involve taking a great brand and carrying it through an array of collateral pieces. These range from mailers and sales sheets to detailed books that make an impact from the moment they’re held.

We also have a great deal of experience creating collateral for internal use. These pieces often tell a company’s story to new hires, offer guidance on the culture of an organization, and inspire readers to excel in their environment. We call these Brand Storybooks.

Merchandise

From coffee shops to software companies, the merchandise that a business sells has to take their brand farther and create brand evangelists along the way. True to our philosophy, we approach merchandise design not as an exercise in great art, but as an opportunity to strategically expand a brand in an impactful way.

Packaging

How your product is packaged can often be more important than the features of the product itself. Consumers who can’t observe a difference between products will select the one that suits their interests visually. This is not limited to physical packaging, but how packaging is presented online. This age-old discipline is truly part of your omnichannel strategy.

We take care to understand the nuances of our clients’ brands and translate that into a physical package that compliments their products and makes it all the more attractive to the end user.

Logo Design

The foundation of a brand is the logo. Whether abstract or straightforward, the process of arriving at a finished logo is a long journey. The logos we design are thoughtfully crafted but begin with a deep dive into your brand’s DNA. Learn more about Evangalist’s branding services here.