A Fort Worth Creative Workspace Needed New Branding & New Signage To Go Along With Their New Building.
Backlot is a Fort Worth workspace & studio offering coworking space to those in the creative industry, with an emphasis on video production. With a location change on the horizon and a renewed emphasis on the brand, they looked to Evangalist for a new brand, wayfinding, and an eye-catching exterior mural.
Backlot originated as a small group of local filmmakers showing films in the back parking lot of Red Productions, and their previous logo was created around that same time. We sought to update it with a handwritten typeface that captures both the creativity and structure of their workspace.
“We were very pleased with the process as well as the results. From the beginning, they were communicative about the process and roadmap to completion. It was great to have our hands held through the design stages and we were very pleased with their talent and the final outcome.”Michael Manes – Backlot