A forward-thinking integral coaching & advising firm was looking for strategic alignment with a new creative partner.
Collective Growth is a team that sees the deeper meaning in every aspect of business. So, when they felt like their current branding was lacking a deeper significance, they reached out to Evanglast to craft the future of their identity.
The Collective Growth team spent hours dialoguing with our team about sacred geometry and the underlying message they’d like their brand to convey. Ultimately, we landed on an inverted triangle that tesselates inward. For color, we pushed them beyond their traditional black & white and introduced a refined taupe.
Collective Growth’s workflow is based around proposals and exercises that rely heavily on PDFs. So, following the brand update, our team developed a collateral series that used the new standards to their fullest.